Dec 6, 2008
S&S Cycle announces that Communications and Marketing Manager Howard Kelly is resigning effective 12/12/2008 to fulfill his long-time plan of leaving the motorcycle industry. Kelly will be staying in the La Crosse area, assuming a new Director’s role at Multistack Inc, In Sparta, Wisconsin. Kelly came to S&S in 2004 to create a communications and marketing department that was the quality level to be expected from an industry leader like S&S. This past summer the S&S 50th Anniversary was the crowning achievement to that goal and the team that works with Kelly is trained and ready to serve the needs of print, television and film media properly.
“When I first arrived at S&S the plan was for me to create the service manuals, update the instruction sheet process and then start getting involved in communications and marketing. As they say, things change and the communications and marketing issues became as important as everything else. Having been a magazine editor in the past, it was second nature to understand the needs of media people and how to make their jobs easier when they deal with S&S. I am very lucky to have worked with such quality people as Bruce Tessmer, Angee Williams, Chad Baker, Kevin Sather, Carla Langyel and Shay Rihn. This is the team that will work with my replacement to continue on with the great work we did through the 50th.” said Howard Kelly.
Smith has an agreement with Kelly to support S&S in a consulting role to assure fluidity for media needs and communications regarding S&S and Kelly will retain his contact information at S&S for easier media access.






